Life Currency Podcast: The True Wealth of Success

In this episode of "A Token Series: TEDx McAllen Edition by Life Currency", Bob Lozano sits down with music icon Bobby Pulido for a raw and inspiring look at what it takes to thrive in the world of Tejano music and stay grounded through it all. From battling performance anxiety to staying emotionally balanced on stage, Bobby shares what most fans never see: the discipline, the business smarts, and the deep personal values that guide his career. You’ll hear how he balances routine with creativity, why songwriting is emotional work, and how he’s building a legacy rooted in family and purpose. Whether you’re in the music industry or simply chasing your creative dreams, this conversation is packed with wisdom on navigating success without losing yourself.

In this first episode of our Token Series, host Bob Lozano sits down with Pedro Villagrán, a global leadership executive and TEDx speaker, to explore what it takes to lead high-performing teams across industries and continents. Pedro shares his insights on the power of structure, the importance of servant leadership, and why world-class customer service is built on empathy, consistency, and human connection. Listen in to learn how Pedro’s leadership philosophy blends operational discipline with heart—and why culture, not just strategy, drives real business growth.

In this episode of Life Currency, host Bob Lozano sits down with Alex Velasco, co-founder of Fork to Fit, to explore the secrets behind building and scaling a successful meal prep QSR. Alex shares his insights on disrupting the food industry, the importance of a sustainable business model, and the power of a strong brand mission. Listen in to learn how Fork to Fit is revolutionizing healthy eating and creating a fitness lifestyle movement.

McDonald’s Golden Arch Award winner Fred Del Barrio shares with Bob Lozano, all about his journey from crew member to multi-unit franchisee. With over 40 years of experience and 13+ restaurants, Fred opens up about the challenges, lessons, and values that shaped his success. We’ll cover everything from community engagement and financial literacy to leadership and family business dynamics. Whether you're a franchisee, entrepreneur, or aspiring business owner, this conversation is packed with real-world insights to help you scale and succeed.

In this insightful conversation, industry leaders, franchise owner and CEO Bob Lozano and banker Luke Rhyner, Managing Director of Franchise Finance, explore the challenges of unplugging in a digital world, the power of relationships, and the role of culture in remote teams. They dive into the dynamics of family businesses, the importance of accountability, and how hospitality shapes banking, while also unpacking franchise growth, leadership strategies, and the evolving consumer landscape. Whether you're an entrepreneur, investor, or franchise operator, this episode is packed with expert advice—tune in now to gain the insights you need for lasting success!